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Nice piece on a viral video campaign Jetpack Media created for Destination Winnipeg.

“When I was a kid, we used to visit my grandparents in England, and I remember seeing The 39 Steps on TV in the middle of the day,” says Dougald Lamont, owner of Winnipeg-based Jetpack Media and creator of the clip-compilation duet Does Winnipeg Really Exist? and OK, Maybe Winnipeg Exists, which have become viral-video YouTube hits viewed more that 150,000 times.

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